I believe great research isn’t just about answering questions, it’s about asking the right ones, at the right time, and telling the story in a way that moves teams to act.

Hey there, I'm Juhee

A UX Researcher, Product Strategist, and Designer with a passion for AI, currently developing a specialization in it.

I don’t just study user behavior, I turn it into traction.

From mapping funnels to shaping MVPs, I’ve helped teams build smarter, launch faster, and convert better.

I’ve:

  • Led end-to-end UX research that uncovered user pain points and shaped product direction

  • Run Microsoft Clarity deep-dives to expose friction and optimize flow

  • Redesigned websites that boosted scroll depth, session time, and conversions

  • Built strategic product roadmaps that helped teams prioritize the right features for MVP and beyond

Think of me as the bridge between what users need and what the business ships.

If you're looking for insights that move the needle and not just fill a report, you're in the right place.